Market Research
Market Research Services in India
Make data-driven decisions with expert market research, competitor analysis, and customer insights.
Informed decisions fuel successful strategies. At Outsourcify, we provide comprehensive market research services in India to help businesses uncover actionable insights, identify target segments, analyze competitors, and validate business models. Our research solutions are tailored for startups, MSMEs, exporters, and established enterprises seeking expansion or diversification.
Using proven methodologies, statistical tools, and domain expertise, we empower you with market intelligence that strengthens product strategy, entry planning, and growth forecasting—all aligned with your operational and financial goals.
Conducting industry and competitor analysis
Understand where you stand and how to outpace the competition:
- In-depth industry reports with trends, regulatory landscape, and future forecasts
- Benchmarking against key competitors, market leaders, and new entrants
- SWOT analysis and value chain mapping to highlight your competitive advantages
- Study of barriers to entry, supplier concentration, and buyer behavior
- Market segmentation by geography, size, sector, and buyer type
Target Market Identification & Customer Behavior Research
Define the audience that matters most to your business:
- Identification of ideal customer profiles (ICPs) and buyer personas
- Consumer behavior analysis including purchase triggers, pricing sensitivity, and loyalty patterns
- Mapping of demographics, psychographics, and digital behavior
- Research via surveys, focus groups, interviews, and observational studies
- Location-specific insights for targeting Tier-1, Tier-2, and export markets
Feasibility Studies & Go-To-Market Strategy Support
Validate your business idea or expansion plan before investing:
- Market feasibility reports for product launches, diversification, or new business models
- TAM, SAM, SOM analysis (Total/Serviceable/Obtainable Market sizing)
- Price benchmarking and unit economics modeling
- Recommendations on distribution channels, marketing positioning, and pricing strategy
- Entry barrier analysis for domestic and international markets
Business Expansion & Location Intelligence
Choose the right market, region, or country for your next move:
- Regional market studies for state-wise expansion in India
- Export market research for Indian manufacturers and service providers
- Analysis of compliance requirements, cultural sensitivity, and economic indicators
- Infrastructure, workforce, and cost of operation evaluation
- Strategic support for entering GCC, Southeast Asia, Europe, and North American markets
Data Analytics & Reporting for Strategic Management
Convert raw data into decision-ready insights:
- Dashboards and visualizations for sales trends, market share, and customer acquisition cost (CAC)
- Forecasting models using historical data, industry trends, and regression analysis
- Competitor tracking sheets and alerts for price, product, and policy shifts
- Custom reports for investor presentations, board meetings, or pitch decks
- Ongoing research support with monthly or quarterly updates
Our Clients
Trusted by leading businesses to drive success and growth.
